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Works
2021
Love & Thanks
Brand Identity
A mission-driven home goods company based in Singapore providing functional and well-designed quality products that enable conscious living within the modern home. Through their products they seek to honour and celebrate their Asian roots and traditions which have shaped their habits and way of life.
The Love & Thanks brand tells a story of Building with Intention, Leaving a Mark in Our Home. Home as an amalgamation of different people and objects that fill the space; the personal touch and little additions collected through our journey.
The visual identity convey the idea of building and adding with a sense of delight, quirk and sophistication amidst nostalgic sentiments. Inspired by traditional seals used as a form of a personal sign off, the logo consist of letters mixed in height and width arranged to sit neatly within a geometric shape, appearing as a singular unit. The supporting line graphics form a plus sign, reminiscent of shelving structures—modular in form and allow for different objects to hold their own space.
The Love & Thanks brand tells a story of Building with Intention, Leaving a Mark in Our Home. Home as an amalgamation of different people and objects that fill the space; the personal touch and little additions collected through our journey.
The visual identity convey the idea of building and adding with a sense of delight, quirk and sophistication amidst nostalgic sentiments. Inspired by traditional seals used as a form of a personal sign off, the logo consist of letters mixed in height and width arranged to sit neatly within a geometric shape, appearing as a singular unit. The supporting line graphics form a plus sign, reminiscent of shelving structures—modular in form and allow for different objects to hold their own space.
Logo ︎
Brand Expression ︎
Packaging & ︎
Greeting Card
Greeting Card
Social Media Graphics ︎
